401kExchange Management Team and Bios

Fred Barstein, President & CEO

Fred Barstein is President, Chief Executive Officer and founder of 401kExchange. Founded in 1996, 401kExchange has become the leading business development and market intelligence provider for the 401(k) and retirement industry. Using a proprietary call center and web-based technology, 401kExchange helps connect Plan Sponsors with experienced, high quality Retirement Advisors and industry leading and innovative Service Providers. By identifying sales opportunities and providing due diligence services using integrated web-based tools, 401kExchange makes the current market more efficient while better serving the needs of the Sponsor and their Participants. Based in Palm Beach County, Florida, the company employs 80 full time professionals.

Prior to founding 401kExchange in 1996, Barstein was Vice President and Publisher of Bancroft-Whitney, California's Official Legal Publisher a division of Thomson/West. He joined Bancroft-Whitney when the firm acquired Barclays Law Publishers, where he was Editor-in-Chief and a member of the team that led the company to the Inc. Magazine 500 list of fastest growing private companies. Previous senior management positions with Reed-Elsevier, Thomson and Times Mirror honed his expertise in database publishing, market research and database development.

Barstein is an attorney, was a member of the American Bar Association and the New York State Bar. He received his Bachelor of Arts Degree, cum laude, in History from Boston College and his Law Degree from Cardozo School of Law in New York. He holds Series 6, 26, 28 and 63 licenses and was named the 144th Most Influential Person in the 401(k) Industry by 401kWire in 2009. He is a regular speaker before various Retirement Industry and E-Commerce Conferences around the country and internationally.

Randy Mysel - Chief Operating Officer

Randy Mysel is responsible for the day to day operational activities of 401kExchange, including the oversight of our proprietary market research call center, plan sponsor services, advisor and provider business development programs, and guiding the overall strategic direction of 401kExchange.

For 16 years Mr. Mysel worked for Reed/Elsevier, an international publisher of reference material. Products including the world renowned Lexis-Nexis Online, Martindale-Hubbell (legal directory), Books in Print (R.R. Bowker, publishers of the ISBN number), the Advertising Redbooks, and Marquis Who's Who. Mr. Mysel was instrumental in creating sales opportunities in advertising sales, book and CD-Rom sales, and finally in web sales. Overall, he has spent 18 years analyzing and improving the operations, sales, and customer service areas of many industry leading organizations.

Mr. Mysel, a graduate of Queens College, New York City, holds an MBA degree from Adelphi University, New York. He is a graduate of the Warwick School of Business Management Program in England.